Your outreach results depend on your deliverability. Here’s why.
Nov 8, 2022
Nov 29, 2022
5 min read
Heeeey there 👋
Most people think that the success of their outreach is determined by:
how well they target their audience
the content of their email
or how well they write their icebreakers
All these are important elements that can help you get more email replies. But there’s only 1 element that will make the difference when you’re sending emails out there.
And that’s your email deliverability.
Why is deliverability so important for you?
Email deliverability = the ability to deliver emails right into your target’s primary inbox.
In short, your deliverability measures whether your emails successfully get to your audience.
ℹ️ If you send emails out there - whether they are cold emails, newsletters, or transactional emails - and don’t monitor your deliverability … you risk landing in spam without even knowing it!
And if you end up in spam, your chances of generating replies and hence growth opportunities are really, really low.
When should I use lemwarm? Before, during, or after sending emails?
“I only warm up my email before reaching out to my audience. Is this enough to get a high deliverability score?”
I often get this question whenever I talk about deliverability and my answer is simply: no. 🙂
Even if you warm up your emails for 2 weeks before sending emails out there, your emails can still land in spam. Why?
Because if you stop your warm-up process all of a sudden, your uneven sending pattern will be a trigger to your email provider.
→ Think about the warm-up as a protection tool for your emails.
If you continuously warm up your domain before - during - and after sending emails, your emails will be protected from spam and moved to the inbox folder. This process teaches email providers that they shouldn’t initially end up in spam.
Want to stay away from spam? Keep lemwarm ON to boost your deliverability
What makes a huge difference between lemwarm and other tools on the market is that lemwarm doesn’t only warm up your email. It also boosts your deliverability score over time based on your email goals and strategy.
Reaching a high deliverability score is a long-term process, but the more you keep lemwarm ON → the higher your deliverability score will be → the more emails will land directly into your prospect’s inbox. 🚀
During the past months, while working on improving lemwarm and transforming it into the best warm-up and deliverability booster, we could see the impact that it can have if it’s used before - during - and after sending emails.
And our users love it so far 🔥
Our advice to avoid the spam folder 👇
if you reach out to an audience via email, you need to monitor your email deliverability
for better results, keep lemwarm ON before - during - and after sending emails
check out the tips on your dashboard to see how you can improve your deliverability overtime
Keep in mind that deliverability might be a complex topic, but we're here to help and give you all the answers!
You can join the lemlist family community and get more tips on how to always land your emails in the primary inbox and generate more opportunities! 🔥
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